Classical Music Rising
Next Generation Strategies for
Classical Music Radio

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SRG Names Wende Person as
Managing Director for
Classical Music Rising

We are thrilled to introduce Wende Persons as Managing Director of Classical Music Rising.

Wende has a remarkable background in classical music. For the past eight years she has been a senior consultant at 21C Media Group, a publicity, digital media, and consulting firm supporting music, culture, and the performing arts. She is an adjunct professor in arts marketing at New York University, a position she will continue.

She has done consulting work for Lincoln Center for the Performing Arts, the online classical music retailer ArkivMusic.com, New York Foundation for the Arts, American Public Media, National Public Radio, and Public Radio International.

Wende was the first web site manager for WQXR, back when it was owned by the New York Times. She spent nine years in the record business, first as Director of Promotion and Product Management for Deutsche Grammophon then as Senior Director of Marketing for Universal Classics Group. She was at WQED in Pittsburgh for four years as a producer and then Program Director.

"I love classical music and I love radio," says Wende. "Classical Music Rising is an exceptional opportunity to seek multiple ways in our rapidly changing world to inspire and serve the public with great music that, simply put, makes our lives richer together."

Wende will continue to work from New York.

She is already on the job and you can reach her at wendepersons@gmail.com or 917.691.1282.

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