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WHAT'S NEW

Thinking Audience
We've asked some smart people to provoke and inspire us – to think about where we might go. New essays by
Deborah Blakeley & Israel Smith
Bill Buzenberg
Mark Ramsey
Flo Hernandez-Ramos
. . . and more to come.
GO TO THINKING AUDIENCE

Reports
The Performance of Classical Music Radio
The Performance of NPR News Stations
Companion reports on the interplay of format and market characteristics: we explain differences in listening, identify top performers, and predict results for new stations.
GO TO REPORTS

Resources
"The Next Big Thing" Classical radio meets the Baby Boom

CPB Radio VP Bruce Theriault on "Reinventing Public Radio"
GO TO RESOURCES

Task Force
Arthur Cohen, President of Public Radio Program Directors and Doug Eichten, President of DEI, have joined the Audience Task Force, reflecting the strong commitment to Grow the Audience of their organizations.
GO TO TASK FORCE

Grow the Audience is a broad-based effort to shape shared strategies, compelling goals, and results-oriented implementation plans that will widen the use and deepen the value of public radio.

This project has a lot of moving parts – a distinguished Task Force of station, network, and philanthropic leaders; working groups of program decision makers and producers framing key proposals and options; thought leaders writing comments and essays to push our thinking. The Station Resource Group leads the project, which is funded by the Corporation for Public Broadcasting.

Copyright 2008 Corporation for Public Broadcasting